A normal cube has 3 dimensions: Length, Breadth and Height. These are the descriptions of the here and now. The fourth dimension is time. A three dimensional cube describes it “here and now”. However, the fourth dimension describes how the cube will change over time. Everything evolves over time!
Too many organisations in developing its strategic plans are still focusing either on its past, or its current performance to forecast and develop its strategy. In so doing, we are implying that the future will behave like the past.
Leading organisations are using dynamic business models and dynamic drill down reports for analysis and decision making. The only way an organisation can become and stay competitive, in this dynamic business environment, is to use leading methodologies and technologies as the underlying foundation for management.